SOLO VERSUS CO-OP: You get what you pay for... A COMPARSION

POSTCARDS like Fairfield's Finest® are fast becoming the secret weapon in direct response postcard advertising.

A SOLO POSTCARD is the MOST effective form of Direct Mail Advertising. From meeting with your ad rep, to selecting your own personal mailing list, to designing your own unique postcard. SOLO DIRECT MAIL, is the way to go when looking for UPSCALE DIRECT MAIL with HIGHER RESPONSE RATES.



SOLO VS CO-OP
Guaranteed to be seen! VS Hidden in Package
One Company One Upscale Message VS Many Local Coupon Businesses
One Advertising Company VS Many Competitor Advertisers
Uniquely Upscale Direct Mail VS Coupon Package
Highly Targeted VS Broad Circulation With Apts & Condos
More Personal VS Not Personal
Addressed to Homeowner VS Addressed to Resident
The Best UV Coated Paper Stock VS Dull Flimsy Paper Stock
12-14 Point Thick Postcard Stock VS 7-9 Point Thin Paper Stock
Many Card Size Options VS One Card Size
4 Color Two Side Option VS 4 Color One Side
List Updated Monthly for 14 Yrs. VS Who Knows?
Owner Managed List for 14 Yrs. VS Who Knows?
Over 40 Million Postcards Produced VS Who Knows?
Unlimited Mailing Frequency VS Limited # of Mailings
Nothing To Open High Visibility VS One of Many Packages To Open
HIGH END/ QUALITY VS INEXPENSIVE/ORDINARY

YOU GET WHAT YOU PAY FOR....

For a printable version of the above chart, please use the following PDF document: Click Here



SOLO DIRECT- means high response!

Guaranteed to be seen!

Taking the Co-op road is another story. You are mixed into a package with other products, some may NOT reflect the upscale business that you would like to portray. Some may be in DIRECT COMPETITION with your business. The beauty of SOLO Direct Mail, means that you can focus your OWN DIRECT MAIL POSTCARD to the people who are most likely to use your service, while at the same time focusing your pitch to the consumer within your own, upscale direct mail postcard.

We have produced and mailed over 40 Million postcards for our clients!

Solo postcards work very well, but should be tied to the BEST LIST that you can get. Clients should consider a company which has the expertise and experience in list management/ownership, postcard creation and mailing, plus printing techniques and products. American Marketing Services, LLC offers over 14 years of experience in direct mail/List ownership, with over 40 million postcards printed and mailed to date.

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AMDPS -203 834-9926 or 203 834-0844
Current Database: 86,000 Targeted Homes
From 350 - 2 Million Plus in Home Value, YOU DECIDE!
AMDPS is the Parent Company of Fairfield's Finest Postcards®